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Media Production

Media Production Concentration Description

The Media Production Concentration equips students with the technical and creative skills necessary to produce engaging multimedia content across digital, broadcast, and emerging media platforms. Students learn video production, audio production, editing, storytelling, and content distribution while developing a professional portfolio that demonstrates proficiency in contemporary media production practices. This concentration prepares graduates for entry-level employment and continued professional growth in the media and communication industries.

Accredited by ATMAE - The Association of Technology, Management, and Applied Engineering

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Curriculum

Digital Arts and Communication – 500401-AAS
Course No.Course TitleLectureLabTotal Credit Hrs
Semester 1
GART 1010 or GART 1015Orientation to Graphic Communication or Orientation to Media Communication112
GART 1030Photography I123
GART 1040Vector Graphics123
Concentration Course303
English Composition I or Higher303
14
Semester 2
GART 1220Advertising Theory123
GART 1230Design I123
GART 1240Raster Graphics I123
Concentration Course123
Natural Science303
15
Semester 3
GART 2110Videography I123
GART 2120Animation123
GART 2125New Media Publishing123
Concentration Course123
Humanities303
15
Semester 4
GART 2500Portfolio Presentation011
MATH 1000 or HigherApplied Algebra or Higher303
Social/Behavioral Science303
Concentration Course123
Concentration Course123
Graphic Design Approved Elective or Media Production Concentration Course0-12-33
16
AAS - Digital Arts and Communications (60)60
Total Clock Hours1350-1380
Media Production Concentration
Course No.Course TitleLectureLabTotal Credit Hrs
GART 1015Orientation to Media Communication112
GART 1050Audio Arts I123
GART 1055Audio Arts II123
GART 2150Broadcast Journalism123
GART 2230Photography II123
GART 2240Videography II123
GART 2300Advanced Video Production123
20

Students pursuing both concentrations are required to earn 20 unique credit hours in each concentration.

CTS - Graphic Assistant (17)
Course No.Course TitleLectureLabTotal Credit Hrs
GART 1010 or GART 1015Orientation to Graphic Communication or Orientation to Media Communication112
GART 1030Photography I123
GART 1040Vector Graphics123
GART 1220Advertising Theory123
GART 1230Design I123
GART 1240Raster Graphics I123
17
TD - Digital Arts and Communications (45)
Course No.Course TitleLectureLabTotal Credit Hrs
The courses for the CTS - Graphic Assistant (17) are required.
GART 2110Videography I123
GART 2120Animation123
GART 2125New Media Publishing123
GART 2500Portfolio Presentation011
Concentration Course123
Concentration Course123
Concentration Course123
Concentration Course123
Concentration Course123
Graphic Design Approved Elective or Media Production Concentration0-12-33
CIP Code: 50040145
Total Clock Hours1080-1095

Program Information

CIP Code: 500401

Program Type: Associate of Applied Science

Program Length: 60 Semester Credit Hours

Program Resources

Enrollment (Digital Arts and Communication)
Academic YearStudents Enrolled
2018-2019103
2019-2020116
2020-202190
2021-202283
2022-202387
2023-2024117
2024-2025118
Annual Completions (Digital Arts and Communication)
Academic YearAssociate's DegreeTechnical DiplomaCertificate of Technical StudiesTotal
2020-202111
2021-20221515
2022-202344
2023-20241010
2024-20251010
Fall to Fall Retention Rates for All Enrolled Students in the Program (Digital Arts and Communication)
Academic TermsNumber Retained in Program/Total EnrolledRetention Rate
Fall 2021 to Fall 202243/9246.7%
Fall 2022 to Fall 202358/9263.0%
Fall 2023 to Fall 202467/11856.8%
Mean Grade Point Averages of the 2024-25 Graduating Class (Digital Arts and Communication)
AwardMean GPA
AAS Digital Arts and Communication3.44
TD Digital Arts and Communication3.47
CTS Graphic Assistant3.33
Average Years to Complete the Degree (Digital Arts and Communication)
AwardAverage Years
AAS Digital Arts and Communication2.9
TD Digital Arts and Communication3.0
CTS Graphic Assistant2.2

In 2024-2025, 156 Digital Arts and Communication students received an average of $4,938.58 in grants and scholarships.

Tuition Expenses to Complete the Entire Program/Option (Digital Arts and Communication)
AwardEstimated Tuition
AAS Digital Arts and Communication$8,035.80
TD Digital Arts and Communication$6,026.85
CTS Graphic Assistant$2,276.81
Digital Arts & Communication Program GPA Data
MetricValue
Total Months Enrolled to Grad Term35.26
GPA of Students With Awards3.374
All Students AY Mean GPA2.04

Employment Data

Instructor surveys revealed that graduates from the Digital Arts and Communication program at SOWELA typically start as Graphic Designers, Videographers, Digital Marketing Coordinators, Print and Communications Managers, and Marketing Specialists. Beginning salary ranges tracked by faculty are from $36,500 - $55,000.

Contact Information

Erik Jessen

erik.jessen@sowela.edu

(337) 421-6990

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